Cross-sectional study2025

Scroll immersion and short-form video use: Predictors of attention, memory, and fatigue among Saudi social media users

Alruwaili RF

Acta psychologica · 1 citation

How it was studied

Design
Cross-sectional study (indexed by PubMed)
Studied in
People
Main outcome
Health markers and function

Who paid for it

Funding
Independent funding
University or hospital
Deanship of Scientific Research, Imam Mohammed Ibn Saud Islamic University
University or hospital
Imam Mohammed Ibn Saud Islamic University
Grants
Imam Mohammed Ibn Saud Islamic University (IMSIUDDRSP2501)

Based on 2 listed funder(s).

Publication

Published
2025-10-01 · Acta Psychol (Amst) · vol. 260 · p. 105674
Publisher
Elsevier BV
Cited
16 citations · more than 100% of similar papers · 30.4× the field average
Impact
Top 10% most cited in its field
References
69 works
Access
Open access (journal) · CC-BY
Research areas
Impact of Technology on Adolescents · Mind wandering and attention · Media Influence and Health
Keywords
short-form video, social media use, mental fatigue, working memory, screen time, media self-regulation
MeSH
humans, fatigue, cross-sectional studies, memory, short-term, attention, adolescent, adult, middle aged, saudi arabia, female, male, young adult, social media, screen time

1 author

From SA

  • Reshaa F. Alruwaili · correspondingImam Mohammad ibn Saud Islamic University

Abstract

The widespread adoption of short-form video platforms has raised concerns about their potential impact on users' cognitive functioning. This study investigated the associations between short-form video use, scroll immersion, and perceived cognitive outcomes, specifically attention difficulty, working memory disruption, and cognitive fatigue, among social media users in Saudi Arabia. Adopting a cross-sectional correlational design, data were collected from 745 participants using a non-probability quota-based sampling strategy and a validated self-report instrument. Structural equation modelling revealed that usage frequency/duration and scroll immersion significantly predicted adverse cognitive outcomes. Scroll immersion, defined as habitual and unintentional engagement, consistently predicted all three outcomes. Moderation analysis showed that average daily screen time and gender influenced the relationship between usage and fatigue, while age did not. These results suggest that behavioural patterns of media engagement may be more influential than demographic characteristics in shaping cognitive strain. The findings support the need for targeted interventions promoting intentional media use and self-regulation strategies. Future research should employ objective cognitive assessments and longitudinal designs to better understand the direction and persistence.

Abstract via Europe PMC. Copyright remains with the authors or publisher (CC BY).

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